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RevOps: Chief Revenue Officer
Master the profession of Revenue Operations Manager and bring order to your company's revenue ➡️

📘 Online recording course by Mike Pritula
⏰ Classes are posted once a week with homework, 6 classes in total
🗂 Homework check
📄 Diploma after the course
Take only this course for 500$ All courses at once 1000$
In many companies, marketing, sales, and customer success operate independently of each other.
Funnels don't converge, metrics contradict each other, and CRM doesn't provide an answer to a simple question: why isn't revenue growing?

RevOps is an approach that connects teams, data, and processes into a unified revenue management system.
In this course, you will learn how to build a revenue funnel from lead to cash, identify key metrics, bring order to your CRM, and implement RevOps as a working function rather than a set of disparate initiatives.

Six practical 45-minute webinars. Only tools, frameworks, and ready-made templates for work.
Join the course participants' Telegram chat ⇢⇢⇢
Telegram chat

Why you should take a course on Revenue Operations

  • Who is this course for?
    • For executives and specialists responsible for revenue growth
    • For RevOps, Sales Ops, Marketing Ops, and Revenue Managers
    • For Heads of Sales, Heads of Marketing, Heads of CS
    • For COOs, CPOs, and founders who need systematic revenue management
    • For analysts and operations managers working with funnels and CRM
    • For those who want to transition into the role of RevOps Manager as a separate profession
  • What you will learn to do
    • Design a unified revenue funnel from lead to cash
    • Define and configure key revenue management metrics
    • Link marketing, sales, and customer success through SLAs and processes
    • Use CRM as a source of management decisions, not just a data repository
    • Identify revenue loss points and work with them systematically
    • Plan and implement RevOps as a function in the company
  • What you will receive
    • A clear understanding of the role and responsibilities of RevOps
    • Ready-made templates for revenue funnels, metrics, and CRM structures
    • Practical frameworks for implementing RevOps
    • A 90-day plan for launching RevOps in your company
    • A set of tools for the daily work of a RevOps Manager
    • A foundation for entering the role of RevOps or strengthening your current position
  • Difference from other courses
    • Focus on revenue management rather than individual functions (Sales/Marketing/CS)
    • Practice and implementation, not theory and terminology review
    • A comprehensive RevOps system, not a set of disparate tools
    • A course about the role and profession, not just about CRM or analytics
    • Suitable for real companies, not ideal cases
    • The material can be applied immediately after each lesson
RevOps Course Program
📘 Online recording course by Mike Pritula
⏰ Classes are posted once a week with homework, 6 classes in total
🗂 Homework check
📄 Diploma after the course
  • 🟢 Recorded class
    📘 LESSON 1. RevOps as a profession and revenue management system
    • What is RevOps and why is it important for business?
    • How RevOps differs from Sales Ops, Marketing Ops, and CS Ops
    • RevOps' area of responsibility: where the role begins and ends
    • RevOps as the owner of the end-to-end revenue funnel
    • Typical pain points for companies without RevOps
    • The RevOps model in startups, scale-ups, and corporations
    • Career path and KPIs for a Revenue Operations Manager
  • 🟢 Recorded class
    📘 LESSON 2. Revenue Funnel: From Lead to Money
    • Revenue Funnel vs Sales Funnel: key differences
    • Funnel stages: Lead → MQL → SQL → Deal → Revenue → Retention
    • Where revenue most often "leaks"
    • End-to-end transition logic and stage criteria
    • SLA between Marketing, Sales, and Customer Success
    • Common mistakes in funnel construction
  • 🟢 Recorded class
    📘 LESSON 3. Metrics and Unit Economics in RevOps
    • North Star Metric in RevOps
    • Key Marketing, Sales, and CS metrics in one system
    • CAC, LTV, Payback Period, Churn, Expansion
    • Leading vs Lagging metrics in the revenue cycle
    • How to link team metrics to P&L
    • Metrics to remove from reports
  • 🟢 Recorded class
    📘 LESSON 4. CRM, data, and operational analytics
    • CRM as a single source of truth
    • Mandatory CRM structure for RevOps
    • Fields, statuses, and filling rules
    • Common CRM implementation mistakes
    • Revenue dashboards for CEOs and C-level executives
    • How to avoid analytics for analytics' sake
  • 🟢 Recorded class
    📘 LESSON 5. Processes, automation, and AI in RevOps
    • Revenue processes: what to standardize first
    • Marketing, sales, and CS automation
    • Where AI really boosts RevOps
    • AI for forecasting, lead quality, and deals
    • Typical automation scenarios without a "zoo" of tools
    • Automation mistakes that kill the funnel
  • 🟢 Recorded class
    📘 LESSON 6. Implementing RevOps in a company
    • Where to start with RevOps implementation
    • 90-day RevOps launch plan
    • How to sell RevOps to CEOs and founders
    • RevOps roadmap: quick wins and systemic changes
    • Typical resistance and how to deal with it
    • KPIs and RevOps performance evaluation
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Cost of participating in the RevOps course
We have created affordable packages, choose yours and start your development with Mike Pritula.
Standard - One course
$500
per 1 participant
  • Access to only 1 course per year
  • Recorded classes
  • Checking homework
  • Opportunity to get a diploma
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All 150+ courses of the academy
$1000
per year per 1 participant
Select
Team subscription to 150+ academy courses ⇢ details
$2500
per year for 3-10 participants
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How a course is taught

1
Webinar recording
You watch the recorded sessions at your own pace and study the material. We open 1 lesson per week
2
Homework with verification by the course author
Each webinar has a practical task that you must do to get a diploma
3
Case studies of participants
We communicate in Telegram chat and discuss participants' cases
4
Getting a diploma
Students who successfully complete the course assignments will receive a diploma at the end of the course
Diploma of HR Professional after completing the course
So coveted and valuable
  • Integrates into Linkedin and HH profiles
  • Each diploma has a unique code
  • QR code on the diploma leads to the online version
  • Impossible to forge
  • Issued on a certified Accredible platform (the same place where Rosetta Stone, Google, Udacity, Kaplan University and others issue certificates), look at an example

Registration

The course is taught by Mike Pritula, creator of the Preply HR system. 🦄

  • Founder of Mike Pritula Academy and PapaHR AI software
  • Built Preply's HR system on its way to a $1.2 billion valuation
  • Winner of two YouTube Silver Play Buttons for the largest HR channels on the platform
  • 20 years in HR at Wargaming, Preply, iDeals, Starlightmedia, Alfa-Bank, and PeopleForce
  • Implemented over 50 HR projects
  • Formed 4 HR teams in different businesses
  • Top 10 best HR professionals in Eastern Europe
  • Engaged in online training since 2010
  • HRCI representative in the CIS, preparing for SHRM certification
  • Holder of PHRi, SHRM-CP, and HCI sHRBP certifications
  • Launched HRCI certification preparation courses in 10+ countries
  • Trained over 150,000 HR professionals and managers
  • Author of the HR competency model
  • Author of the most comprehensive HR audit checklist
  • HR Person of the Year in several European countries
  • Over 100 published articles and presentations
  • Over 5 million article views
  • Author of the books "Resume for a Million" and "AI in HR"

👨‍🎓150'000 students
That's exactly how many participants have taken our courses since 2012
🌍 185 countries
USA, India, Spain, France, Ukraine, Kazakhstan and others
📚 155+ courses
For HR, recruiters, executives and business people
🗣️ 30 languages
We train in different languages and make HR more accessible
Participate

What you will gain from the course about RevOps role

  • Intensive course work
    On the course you are not a passive listener, but actively participate in online chat during the class, in Telegram chat between classes, as well as practicing all the knowledge gained and get feedback from the author of the course
  • Tools
    You will get a large variety of proven tools that the author has tested in a wide variety of companies, many of which were developed personally, as well as examples from top companies
  • Ready-made solutions
    You will not need to develop all the solutions yourself. You will immediately receive ready-made solutions based on the "Take and Do" principle. Your task will only be to adapt all the tools you receive to your company
  • Examples
    We'll have plenty of examples and case studies from companies in a wide variety of industries on how they solved business challenges with HR tools. You will surely find many ideas for yourself
  • Homework
    In your homework assignments, you will customize all the tools and solutions for your business, and the course author will personally check how you did.
  • Private chat
    All students are added to a closed Telegram chat where they can ask questions and get help, share experiences, find like-minded people and friends.
Buy a course
CONVENIENT STUDENT ACCOUNT

Training on the course: recorded classes, practice and support

All resources: webinar recordings, presentations, supplementary materials, are stored in your personal account.

For communication and support, all participants communicate in a dedicated Telegram chat room.

❓ Frequently asked questions (Q&A)

RevOps is an approach to revenue management that combines marketing, sales, and customer success into a single system with shared metrics, processes, and data.
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